Selected case studies

Brand ideas brought to life across shelf and screen.

From the first strategic decision to the final customer touchpoint, these projects show how we build brands as connected experiences.

Featured · Food & Beverage

Soulsurf

We turned familiar flavours into a vibrant brand world designed to feel current across packaging, imagery and digital.

More selected work

Explore projects where strategy and design come together to build brands people remember.

Fashion & Lifestyle

Punjabi heritage translated into a premium, recognisable brand across identity, packaging and Shopify.

Retail & Convenience

A friendly character system that turned an everyday convenience store into a memorable retail experience.

Fashion & Luxury

A confident fashion signature shaped around freedom, movement and the designer's distinctive personality.

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